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Markus Helfert

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Maynooth University

Contact Details

Tel.: (01) 7008727

AREA OF EXPERTISE

Arhcitecture of Complex Systems

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Markus Helfert is a Professor at Maynooth University, Innovation Value Institute and the Director of the Business Informatics Group at Maynooth University. He is a Principle Investigator at Lero – The Irish Software Research Centre. His research is centred on Digital Service Innovation, Smart Cities and IoT based Smart Environments and includes research areas such as Service Innovation, Intelligent Transportation Systems, Smart Services, Building Information Management, FinTech, Data Value, Enterprise Architecture, Technology Adoption, Analytics, Business Process Management. Prof. Helfert is an expert in Data Governance Standards and is involved in European Standardisation initiatives. He advises small and medium sized Enterprise in relation to Innovation and IT Management. Markus Helfert has authored more than 200+ academic articles, journal and book contributions and has presented his work at international conferences. Helfert has received national and international grants from agencies such as European Union (FP7; H2020), Science Foundation Ireland and Enterprise Ireland, was project coordinator on EU projects, and is the Project coordinator of the H2020 Projects: PERFORM on Digital Retail.  Dr. Helfert holds a PhD from the University of St. Gallen (Switzerland), an MSc from the University of Mannheim (Germany) and a BSc from Napier University in Scotland (UK).

  • Publications
2021
Cakir G, Iftikhar R, Bielozorov A, Pourzolfaghar Z, Helfert M.  2021.  Omnichannel retailing: Digital transformation of a medium-sized retailer. Journal of Information Technology Teaching Cases. :2043886920959803.
2020
Pourzolfaghar Z, Helfert M.  2020.  Connected Systems in Smart Cities:Use-Cases of Integration of Buildings Information with Smart Systems. Future Smart Cities .
Cirqueira D, Hofer M, Nedbal D, Helfert M, Bezbradica M.  2020.  Customer Purchase Behavior Prediction in E-commerce: A Conceptual Framework and Research Agenda. New Frontiers in Mining Complex Patterns.
Alfano M, Lenzitti B, Taibi D, Helfert M.  2020.  Tailored Retrieval of Health Information from the Web for Facilitating Communication and Empowerment of Elderly People . 6th International Conference on Information and Communication Technologies for Ageing Well and e-Health.
Alfano M, Lenzitti B, Taibi D, Helfert M.  2020.  Language Complexity in On-line Health Information Retrieval. Information and Communication Technologies for Ageing Well and e-Health.
Iftikhar R, Pourzolfaghar Z, Helfert M.  2020.  Omnichannel Value Chain: Mapping Digital Technologies for Channel Integration Activities. International Conference on Information Systems Development .
Cirqueira D, Nedbal D, Helfert M, Bezbradica M.  2020.  Scenario-Based Requirements Elicitation for User-Centric Explainable AI. Machine Learning and Knowledge Extraction.
2019
Bremser C, Piller G, Helfert M.  2019.  Technology Adoption in Smart City Initiatives: Starting Points and Influence Factors. SMARTGREENS.
Bremser C, Piller G, Helfert M.  2019.  Technology Adoption in Smart City Initiatives: Starting Points and Influence Factors. 8th International Conference on Smart Cities and Green ICT Systems .
Mai TTan, Helfert M, Pham T.  2019.  An investigation of discovering business processes from operational databases . UK Academy for Information Systems Conference .

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Architecture of Complex Systems

Dr. Markus Helfert is an expert in the area of Architecture of Complex Systems. Click here to find out more information.
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