Integrative or Autonomous? Mental Models and Experimentation Driven Business Model Innovation
You are here
Title | Integrative or Autonomous? Mental Models and Experimentation Driven Business Model Innovation |
Publication Type | Conference Paper |
Year of Publication | 2017 |
Authors | Gross N, McNamara P, Ryazanova O, Connolly N |
Conference Name | Mental Models and Experimentation Driven Business Model Innovation Academy of Management Annual Conference |
Conference Location | United States of America |